Social Media and my Internet use Homework Project! Activity #5

If I had been given the job to advertise or promote the Artist and the Record Label by the Company selling the music I would firstly create a page on Facebook, Twitter, Instagram for the record company and have someone check the accounts daily. This is so the fans are updated with the latest information, songs and albums and they can keep track of what has been released or what is to come. 

Another good idea would be to host competitions on the Social Media wall's to win free songs, albums or merchandise. An example could be " Like this post, repost and tag 3 friends for the chance to win a free "Record Company Name" Shirt and a free song from the new album!". This would get people interested in what you are promoting so they will enter the competition. If you did this often more people would get samples of the albums and if they like it they may buy more songs or maybe even the full album, expanding the amount of listeners rapidly.

In addition to this, I would also make sure that the Record Company had a new updated logo at least every month to keep people interested. It needs to stand out by using different variety's of colour every time, fonts, size and even just the small things can make a big difference. Doing this attracts other people and other groups towards your record label as it stands out from the crowd. Every month it is fresh and unique.

Furthermore into the subject, I would make sure that whoever is in control of the page's goes on daily and replies to fans and questions that the Record Company receive. The fans will appreciate it a lot because they are receiving your personal attention. If you put the time into your fans, the fans will put there time to listen to your music.

My final idea would be not to be scared. Don't be afraid of asking your fans questions about what they want to see or what they think of what your giving them. They always want new things to be answering and seeing. That is why you should also never be scared to post multiple times in a day. Maybe even in a few hours. You could post different things, or post the same thing to make sure no one missed out. This helps your posts and your page become more popular and therefore yet again there is a good chance your audience will expand. 

Thank you for reading this blog post.